Search Engine Optimization

SEO- Super Complex & Ever Evolving

It has been estimated that there are over 200 factors that search engines consider when it comes to ranking your website / brand on the internet.  If that wasn’t difficult enough they hardly ever disclose their algorithms and on top of that they are constantly changing!

You might spend months working on a SEO strategy and then after finally reaching the “top” you find yourself on page 2 again the next day due to the ever evolving nature of S.E.R.P.  (Search Engine Ranking Position) scoring models.

The only “correct” SEO strategy is to CONSTANTLY stay on top of ALL ranking factors where possible.   There is no overnight ranking formula & you WILL fall in rankings once you back off from ongoing SEO activity…PERIOD.

 

Part 1: "On-Page SEO"

9th Street Media will properly develop & SEO optimize your website using best practices in the following categories:

  • Keyword Research
  • Site Structure, Metadata, & User Interface
  • Responsive Design & Site Speed Optimization
  • Page Content, Headers, Tags, & Captions/Alt Text
  • Robots.txt & Sitemap.xml
  • Authoratative Backlinks- Outbound & Inbound
  • Establishing Google Analytics + Other Analysis

Part 2: "Off-site SEO"

The goal of “off-site SEO” is to build links to your website from other sources making you recognized as a valuable resource.  Common methods include:

  • Blogs- guest posting to & commenting on popular sites/blogs in your niche.
  • Become a source for things reporters are writing about.
  • Create content other websites can link to in order to educate their audience.
  • Create & promote YouTube videos & other educational video content.
  • Write & distribute press releases to authoritative news sites.
  • Create and distribute infographics  + niche specific articles & reports.

Part 3: Build Brand Awareness

Beyond building backlinks, 9th Street Media uses variety of techniques to spread the word about YOUR business like:

  • participating in  or creating your own social media group(s).
  • social sharing & social media posting.
  • pay per click or social media ads to jumpstart the traffic flow.
  • listing your website in appropriate online directories.
  • sharing presentations & brochures on external websites.
  • actively participating in various “Q & A websites”

One Size Does NOT Fit All...

9th Street Media helps offline businesses grow & THRIVE in today’s online world!  We custom tailor our solutions & pricing to fit YOUR business’s unique needs.  One of our Account Managers would LOVE to offer you a FREE, no obligation, “Comprehensive Digital Health Check”.  Click on the button & let’s get started TODAY!!!